About Me

I am a statistician with a robust background in both observational and experimental studies, passionate about uncovering insights at the intersection of marketing analysis and Bayesian statistics. My journey began in BTL marketing, where I quickly realized the value of rigorous data and causal inference for real-world impact.

How I Can Help

  • Marketing Analysis: Turn raw data into actionable insights for campaigns, customer segmentation, and ROI measurement.
  • Bayesian Statistics: Build robust models for uncertainty, prediction, and causal inference in business and research.
  • End-to-End Data Projects: From study design to analysis, visualization, and communication of results.
  • Business Case Simulations: Simulate and analyze real-world business scenarios to support strategic decision making.